It is possible to establish a decent wine brewing plant on a shoestring budget. This is to say that one doesn’t need to have millions of dollars in the bank, to establish a wine brewing plant. Of course, if one has more capital, they are likely to end up with a much better wine brewing plant. But even with limited capital, one can still set up a respectable microbrewery – provided one is ready to make a few improvisations here and there.
One major challenge you are likely to encounter, while trying to establish a wine brewing plant on a shoestring budget is that of getting land for the plant. The way to overcome this challenge is by renting or leasing the land, rather than trying to buy the land outright.
Another major challenge you are likely to encounter, while trying to establish a wine brewing plant on a shoestring budget is that of getting machinery for the plant. The way to overcome this challenge is by trying to design and fabricate the necessary brewing equipment components. That is better than attempting to buy ready-made (possibly imported) brewing equipment which is often very costly.
After establishing a wine brewing plant on a shoestring budget, you could face challenges establishing marketing and distribution networks. But as we saw in an earlier blog post, there are certain simple methods you can use to increase wine sales without spending too much money on promotion and advertising. You could also face challenges getting good workers to man the brewery. To get round this challenge, you may be advised to hire unskilled folks and then train them in-house. This is often much cheaper than trying to hire experienced folks who have already been trained elsewhere — and who tend to uncompromisingly demand top dollar salaries. Of course, the for the more critical functions, you may have no alternative but to hire people who have experience gained from other well-established breweries. But in that regard, you have to appreciate that you are bound to encounter difficulties. Persuading a person who is used to receiving regular and predictable paychecks through, say, the Securitasepay.com system to join your start-up brewery won’t be easy. But you may be lucky. You may encounter an experienced person who has just been fired from an established brewery, and who – out of desperation for a job – may be more than willing to work at your start-up wine brewery at a reasonably affordable wage.